“SAY, KIDS, WHAT TIME IS IT?” THE HISTORY OF HOWDY DOODY, PART 4: GOODBYE KIDS

By the time 1960 rolled around, I had long stopped watching the Howdy Doody Show. I had outgrown it, and now had other interests for my twelve-year-old mind; like the Mickey Mouse Club with Annette Funicello.

Ron Current

It was September 24th, 1960; I remember that day well. It was a Saturday, and since I didn’t have anything going on, I decided to turn on the TV and watch my old Howdy Doody friends. There was good old Buffalo Bob in his mustard colored suit. But something was wrong. He  wasn’t standing in front of the Peanut Gallery asking that familiar question he’d asked for the last thirteen years, ”Say, Kids, What time is it?” Instead he was rummaging around in what looked like a storeroom. He picked up an object, and said to himself, “TV Forecast Award.” Then, as if he just noticed we were there, he said, “Ah, Hi Boys and Girls. Well kids. This is our two-thousand-three-hundred and forty-third Howdy Doody Show. And kids, it’s also our last Howdy Doody Show.” At that moment my heart stopped. Buffalo Bob went on saying, “You know, after almost thirteen years, the Howdy Doody Show will end today.” I was in shock!

Buffalo Bob doing his opening on the last Howdy Doody Show. Photo from YouTube.

It just couldn’t be, not Howdy Doody.  Even as the different characters were packing up, and Buffalo Bob sang the “Goodbye Song,” and didn’t say “see you next Saturday,” I still didn’t believe it was the end. It wasn’t until the ever mute Clarabell the Clown, in a tight close-up, looking straight into the camera, with tears in his eyes, and said, “Goodbye kids,” that I knew it was really over.

Perhaps you could say that I was a little too self-centered; but I actually blamed myself for the shows ending. However, the fact was that it wasn’t just me; it was also my fellow Baby-Boomers who had also stopped watching. In addition, that simple program we had grown-up with wasn’t attracting the new generation; they had so many more options on what to watch.

The truth was that the Howdy Doody Show had already been in a slow decline, well before that fateful Saturday in 1960. It was on Friday June 15, 1956, that Howdy ended its hallmark five day a week programing; to just once a week, on Saturday mornings at 10 o’clock. So it wasn’t too much of a surprise when the cast was told of the show’s cancelation.

The cast singing their final “Goodbye Song.” Buffalo Bob (Bob Smith), Howdy, Corny Cobb (Bobby Nicholson) and Clarabell (Lew Anderson). Photo from YouTube.

In an interview Bob Smith stated; that although he was disappointed on being canceled, he concluded, “It was a pretty good run.” Smith also added, ”How many can say they were on a TV show that had lasted thirteen-years.”

And it was a pretty good run indeed; when the Howdy Doody Show made its final broadcast on Saturday September 24, 1960, it had been the longest running show on TV at that time. It would also hold the record as the longest running children’s program; until it was eclipsed by former cast member Bob Keeshan’s Captain Kangaroo.

Over its thirteen year run, the Howdy Doody Show broadcasted 2,343 episodes, was the first show to be regularly broadcast in color, first television show to be seen nationwide, had an accompanying radio show, and was one of the first programs to market the show’s characters; earning an estimated two-hundred million dollars. In the history of American television, Howdy Doody sits right up there with the other greats of the “Golden Age of Television,” like Milton Berle and Sid Caesar.

In this post, and the next, I’ll cover what happened to Howdy and the cast after the original show ended.

(This post was rewritten on September 11, 2020)

Time to get on with our lives

When the taping had ended on that final show in 1960 and the lights and cameras had been turned off; the cast and crew said their tearful goodbyes. They were sad that their thirteen year run had ended; but they knew it was time to move on. The Howdy Doody Show had been fun, but it was however, just a job.

Margo and Rufus Rose. Photo from Wikipedia.

William LeCornec (Chief Thunderthud) decided to go back to his home state of California, and Puppeteer Lee Carney would eventually also settle in California. Lew Anderson (Clarabell) put away his clown make-up and suit and returned to his music; continuing to work in New York as an arranger and musician. Bobby Nicholson (Clarabell #2 and Corny Cobb) partnered with Howdy producer Roger Muir to form a TV production company. One of their most popular and well known shows was The Newly Wed Game.

Rufus and Margo Rose, the head puppeteers on the show, returned to their pre-Howdy Doody careers. On TV, they were the puppeteers for the syndicated television program, The Blue Fairy; for which they won a Peabody Award. In 1961, Rufus was elected to the Connecticut State Legislature, where he served for twelve years. Margo would teach at the Institute of Professional Puppetry, as well as conducting puppetry workshops.

When asked about their involvement with the Howdy Doody Show, they said that it wasn’t their best work. However, even though they didn’t consider Howdy Doody as their best, they would become very important in the future of Howdy and the other puppets from the show.

What to do with Howdy and the other marionettes?

As the sets were dismantled and the studio cleaned of the shows props, some of the cast members took souvenirs. As an example, Anderson took his Clarabell suit, box and seltzer bottle. But the biggest question; what was to become of Howdy and the other marionettes?

Flub-A-Dub and Dilly Dally, these puppets where included in what Rufus Rose took with him.

That was the concern that Roger Muir and Rufus Rose had. It seemed that NBC, who legally owned them, really didn’t have a plan. Since they couldn’t get a firm answer from the network, they made an executive decision. During the run of the show, Rose had stored the puppets when they weren’t being used at his workshop in Connecticut. So it was logical for Rose to take the marionettes and keep them there until NBC decided what they wanted to do.

Rufus Rose packed up all of the puppets, from both the US and the Canadian shows; which included the Canadian Howdys, Double Doody and the original Dawson Howdy. The only one that Rose didn’t take was the original Photo Doody, which was owned by Muir personally.

In a later post I’ll go into greater detail on what happened next between Rufus Rose and NBC, and how their agreement would set the stage for the future custody battle over Dawson’s original Howdy Doody.

Besides Howdy, there was the other key personality on the show, Buffalo Bob.

Back to just Mr. Bob Smith

On that fateful 1960 Saturday morning, there was another person, sitting at home with his five-year-old son, watching more sadly than most, as Clarabell said “Goodbye.” Since 1959, the Howdy Doody Show had been videotaped, so watching that final broadcast was Buffalo Bob himself. After the credits had rolled for the last time, Smith would later tell a reporter, that he quickly ran out of the house, going to his favorite golf course. Smith would go on to say, “I didn’t play very well that day.”

After Howdy Doody, Bob Smith left New York City and show business, retiring to his home in New Rochelle, New York. For Robert Smith, he believed that his “Buffalo Bob” days were over.

Smith spent his time playing golf and running his little liquor store in Wykagyl, a small suburb of New Rochelle. Smith had purchased this small business, to take up some of his free time, after the Howdy Doody Show began being videotaped. But this leisurely life didn’t last too long for the workaholic Smith. Soon he purchased an apartment house in Fort Lauderdale, Florida, and then later moved to that state.

Radio station WQDY FM in Calais Maine. Photo from Wikipedia.

Smith also owned a cottage on a remote lake in northern Maine, near the Canadian border. This is where he and his wife Mildred spent their summers. In 1964 Smith purchased the radio station WQDY FM in nearby Calais. Three years later he would buy two more stations, WHOU and WMKR. Besides owning these stations, Smith would also take a turn behind the mic. As I told in an earlier post, the man who helped pioneer early television had never shed his radio roots.

Smith was very active in the community, and attended his Rotary Club meetings every week when in town. Smith would fish with the local folks; as well as entertain them by playing the piano, organ and ukulele. He had a lot of friends. In that little Maine town, Bob Smith, not Buffalo Bob, was the local celebrity.

All but forgotten in the 60s

Throughout the 1960s the Howdy Doody Show was mostly forgotten by both former cast members’ and fans alike. The only reference left of that show was the surfers cry of “Kowabonga;” with most not knowing its origination.

Hovering U.S. Army helicopters pour machine gun fire into a tree line to cover the advance of South Vietnamese ground troops in an attack on a Viet-Cong camp 18 miles north of Tay Ninh, near the Cambodian border, March 1965. (AP Photo/Horst Faas)

The assassinations of John and Bobby Kennedy, Martin Luther King, and the escalation of the war in Vietnam, had turned the late 60s into a turmoil of lost innocence. We children of the 50s, who were molded by the Howdy Doody Show, were now young adults, and were desperately looking for something to remind us of that gentler time in our lives. That something was Howdy Doody.

It was in January of 1970 when Bob Smith got the call. A senior at the University of Pennsylvania wanted to know if Bob could come to the University and do a Howdy Doody Show.

So it would seem that Smith’s life with his wooden buddy wasn’t quite over yet.

My next post will cover Howdy Doody’s re-discovery

Sources used:

Archibald, John J. “Doody Bound.” The Howdy Doody Times, vol. 1, no. 79, The Doddyville Historical Society, Aug. 1985.

The Associated Press. “Former ‘Howdy Doody’ host dies ‘Buffalo Bob’ had Maine ties.” Bangor Daily News, The Bangor Daily News, 31 July 1998, archive.bdnblogs.com/1998/07/31/former-howdy-doody-host-dies-buffalo-bob-maine-ties/.

Davis, Stephen. Say Kids! What Time Is It? Notes from the Peanut Gallery. Frist Edition, Little, Brown and Company, 1987.

Ellerbee, Boddy. “The Early History Of Howdy Doody…Television’s First Hit.” Eyes Of A Generation…Television’s Living History, Bobby Ellerbee , 4 July 2016, eyesofageneration.com/wp-content/uploads/2016/11/The-Early-History-Howdy-Doody…Televisions-First-Hit-Show-Revised.pdf.

“Howdy Doody Show-September 24, 1960 Full Last Episode.” The Howdy Doody Show, the last episode of the 1950s Howdy Doody Show, YouTube, 24 Sept. 1960.

McIntire, Mike. “Say, Kids, What Time Is It?” Hartford Courant , Hartford Courant, 6 May 2000, http://www.courant.com/news/connecticut/hc-xpm-2000-05-06-0005060455-story-html.

“Robert “Buffalo Bob” Smith.” Find A Grave, Find A Grave, http://www.findagrave.com/memorial/7294174/robert-smith. Accessed 10 Nov. 2019.

Saturday Morning Archives . “Here he comes again: The New Howdy Doody Show (1976).” Saturday Morning Archives , Saturday Morning Archives, 28 Oct. 2018, saturdaymorningarchives.blogspot.com/2018/10/here-he-comes-again-new-howdy-doody.html.

Smith, Bob. “I Remember Howdy.” People, People, 30 Nov. 1987, people.com/archive/i-remember-howdy-vol-28-22/.

Wikipedia. “Buffalo Bob Smith.” Wikipedia, Wikipedia , en.m.wikipedia.org/wiki/Buffalo_Bob_Smith. Accessed 16 Feb. 2019.

Wikipedia. “Howdy Doody.” Wikipedia, wikipedia, JJMC89 bot III.

“WQDY-FM.” Wikipedia, Wikipedia, en.m.wikipedia.org/wiki/WQDY-FM. Sept. 2020.

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